Lincoln MKZ hybrid price

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Lincoln just announced that the Hybrid version of the 2011 MKZ will be priced the same as the regular version.
Quite amazing. Really.

Sure, the “regular” version is a much more powerful V6.
But this might just finally put the MKZ on the map. The small Lincoln has always been in need of “something different”, and I think this is it.

It gets better mileage than the Lexus 250HS 250h, and costs less.
A great move from Lincoln.

Here are more details:

-When the 2011 Lincoln MKZ Hybrid goes on sale this fall, it will have an MSRP starting at $35,180, including destination and delivery. The pricing is identical to the 2011 Lincoln MKZ gas model and below the 2010 Lexus HS 250h, the MKZ Hybrid’s nearest competitor.

-The Lincoln MKZ Hybrid delivers a 41 mpg fuel economy rating in the city, topping its only near competitor – the 2010 Lexus HS 250h – by 6 mpg. It also trumps the Lexus with more passenger space, more standard luxury and segment-exclusive safety features.

-The following features come standard on the 2011 Lincoln MKZ Hybrid.

They are either not offered at all on the Lexus HS 250h, or are available at an extra cost:

– SmartGauge™ with EcoGuide – Ford’s highly successful interactive technology provides real-time information to help drivers maximize fuel efficiency, and coaches drivers on how to optimize hybrid performance. Lincoln takes SmartGauge to the next level of engagement by giving drivers enhanced positive feedback on long-term fuel efficiency and driving performance through the “growth” of virtual small flowers on the system’s right-most screen. Lincoln’s white flowers, inspired by apple blossoms, remain permanently unless long-term fuel economy is reset.

– Genuine wood trim – In addition to their exquisite appearance, the Swirl Walnut and Olive Ash wood trims offered in the Lincoln MKZ Hybrid are eco-friendly as well. The veneers come from well-managed forests, as defined by strict environmental, social and economic standards, and from other rigorously controlled sources.

– Bridge of Weir leather-trimmed seats – The world-renowned luxury leather from Scotland is unembossed, allowing the natural beauty and character of the grain to shine through. The leather is milled for up to 12 hours to ensure a buttery, soft hand, and Bridge of Weir uses a chromium-free tanning process, which makes it easier to recycle.

– Lincoln SYNC® – The Lincoln-exclusive voice-activated communications and entertainment system provides an omnipresent link to contacts and information. In addition to Bluetooth® phone, audible text and MP3 player capabilities, Lincoln customers also can access Vehicle Health Report and 911 Assist™.

– 10-way power passenger seat – The seat is designed to accommodate a diverse group of passengers. Memory functions enable passengers to fine-tune and recall positions.

– Power driver memory seat settings – The driver seat memory feature helps ensure personal seating preferences anytime, with the touch of a button.

– Heated and cooled front seats – This uniquely engineered system delivers exceptional heating and cooling comfort.

– Reverse sensing system – This system senses what drivers might not see behind them and relays an audible alert if objects are near, which increases in frequency the closer a driver gets.

– Keyless entry keypad – This Lincoln-exclusive feature provides secure entry at a driver’s fingertips. A personal combination holds a memory for driver preferences. So if an owner is out for a run and doesn’t want to take the keys along, the vehicle can be opened with the touch of a few buttons.

– Easy Fuel® (capless fuel filler) – This Lincoln-exclusive feature uses an integrated spring-loaded flapper door to eliminate the need for a fuel tank screw cap. That means no more fumbling to remove and tighten the cap and less fuel odor on a driver’s hands.

– Personal Safety System™ – This Lincoln-exclusive suite of seven protection technologies work together as a system to help protect vehicle occupants. The system includes dual-stage front airbags and an occupant classification system to sense whether the passenger seat is occupied. It tailors – or suppresses – airbag deployment to help provide an appropriate level of protection. It also features the Ford Belt-Minder® system to remind front seat occupants to buckle up.

– MyKey™ – This Lincoln-exclusive feature allows parents to program a key to limit speed and audio volume to encourage teens to drive safer and improve fuel efficiency. It also encourages seat belt use, provides earlier low-fuel warnings, and can be programmed to sound chimes at 45, 55 and 65 mph.

– Integrated spotter mirrors – The traditional sideview mirrors are designed with a secondary convex spotter mirror in the top outer corner, which provides a view of the driver’s blind spot. When traffic enters the driver’s blind spot on either side of the vehicle, it is visible in the secondary convex mirror, alerting the driver of obstacles.

– Acoustic laminated windshield – This windshield features a layer of sound-absorbent vinyl sandwiched between two sheets of glass, which enhances interior quietness.

Conversation 15 comments

  1. I fully agree vince, and as bland as it may be, it's far more appealing then the HS not only because of it's better mpg, but also because it does it without sacrificing space and comfort, all the while making more luxury tech standard on the base model. it's not a car I lust for, but I wouldn't having one.

  2. This car should be offered with just the hybrid drive train…just like the Milan should have been.

    There is really no reason to buy the gas version of this car.

  3. IMO Lincoln just hit a home run. They won't be able to keep them in stock at that price. The Lexus is a joke when compared to the MKZ.

  4. I'm proud of Ford for what they did with this car.

    This gauge cluster/IP is beautiful – this is exactly what I want – lots of info, arrayed logically, w/ speedo front, center, and prominent.
    And it's a nice, big, plush, conservatively styled American car that gets excellent mpg.
    I think it will be a big hit.

  5. L I N C O L N … helping to close the lid on the coffin of the unintendedly accelerated (and often overated) Lexus Division. A real help to all those Toyota customers who went nuts trying to keep up with the latest recalls.

  6. This is a good looking car. The Lexus HS is a total mess. Even if the Lincoln cost as much as the Lexus, it would still be no comparison. Kudos to the Ford guys.

  7. This is a good looking car. The Lexus HS is a total mess. Even if the Lincoln cost as much as the Lexus, it would still be no comparison. Kudos to the Ford guys.

  8. It's a tough call between this and the Buick LaCrosse. I guess it comes down to 2 things: 1) Buick's V6-VS- Lincoln's HYBRID4; and 2) Is the fake wood (like Lexus & Buick) as good-looking as the real wood (used in Cadillacs & Lincolns). Personally, I think it is. (Although I like the color of Olive & Ash better than dark oak or walnut)

  9. As wonderful as this news happens to be, would it have happened without the death of Mercury?

    This is definitely a good move though.

  10. The announcement that you can have the Hybrid at the same price as the base V6 will be used as marketing hype for a few months.. then I suspect a base 4-cylinder MKZ model will be quietly slipped beneath the two to help supplant the departing Milan.

    Interesting that not much is being said about the MKZ Hybrid becoming the first-ever 4-cylinder Lincoln.

  11. I give Lexus credit. If it wasnt for Lexus bringing out decent competition in the first place, Ford and GM products would have still been 1980s based in design. (including running gear).

  12. I don't give Lexus any credit. If they had had a "smart brake" electrical interlock (Like Chrysler has had on ALL vehicles dating back to the beginning of the decade) then all those people killed by "sudden acceleration" would still be alive. Toyota may be a leader in marketing & PR (BS?) but they loose their luster in a hurry if you look too closely under the hood!

  13. A hybrid that is priced at the same msrp as the "traditional" version is a good thing indeed because it gives consumers a choice. I bet there are a lot of shoppers interested in a hybrid perhaps but turned off by the higher prices in some cases.

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