Chrysler to kill the Dodge Avenger
Not official yet. But it will be soon.
There will be no Dodge version of the all new Chrysler 200.
So while most people will talk about “no new Avenger coming up”.
I think it means “no more Dodge very soon”.
I mean really, think about it. All their trucks are now under a new brand called Ram.
The Viper isn’t a Dodge anymore either. It is sold under the SRT brand.
And they have already announced there will be only one version of the next Minivan. (I would say Chrysler)
So this leave only:
-The Durango (which could easily becomes a new Ram SUV)
-The Challenger . (Old, but a new version could be sold as SRT. The now “sport car brand”)
-The Charger. (Which could die after a new Chrysler 300 comes out. Just like the 200 killed the Avenger)
-The Journey ( no one even remembers it. Some Jeep crossover could easily replace it)
-The Dart. (that’s the most difficult one. As it is new. But at the same time, not selling that well…)
I say if you are working for Fiat, and counting beans, you are probably going to kill Dodge…
What do you think???