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Mercedes A Class Sedan Concept

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So this is supposed to show us Mercedes’s brand new design direction.
I don’t get it…

I don’t see anything new here. At all.
It’s not ugly at all. It’s even nice. But not new.

It is a blend of what they already have. From the back it looks like a mix of CLA and C-Class.
And the front has a big AMG grille. (With a super cheap looking huge black plastic trim)

Plus, they already have the CLA based on the A class. No matter what their marketing geniuses call it, the CLA is a 4 door sedan.
So I am not sure where this will fit. Bellow the CLA?

I mean these 3 cars (CLA, A Sedan and C sedan) are pretty much the same size.
Offering 3 compact sedans in an SUV world seems like a huge overkill.

On a more exciting note, this platform will also be used for a sportier coupe and a convertible.
A cheaper (or anything less than the $50 000 C-Class Convertible) Mercedes Convertible would be great…

Conversation 5 comments

  1. This show us the next CLA, not an all new model to fit between them.
    The next A CLASS is already on the corner. Their next design language has much more rounded surfaces and less strong lines, with a lower front fascia and a bigger hood (at least visually).

  2. Looks like a horror film, "The Return of the 1980's Taurus "melted soap bar" look — but with half the space at twice the price! ( How much more frightening can a tiny car get??? )

  3. Most makers keep the interesting designs for the electric ones coming up. The internal combustion engines will be for the museums in 20-30 years.

  4. My guess is the CLA name will disappear with the next generation, since the CLS replacement (shown this year as the AMG GT 4-door coupe concept) will probably end up being renamed the AMG GTE.

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