“Baby Defender” EV May Finally Take On the Rivian R2.

For years, we’ve been hearing rumors about a smaller Land Rover model inspired by the Defender. So far, it’s mostly been referred to as the “baby Defender,” since no official name has surfaced yet. (Maybe Defender Sport?) But it turns out the project is still very much alive.

As originally planned, the new compact SUV is expected to feature a fully electric powertrain. That same transition to EVs is also coming soon for the much larger Range Rover models.

Apparently, “Defender” is now considered its own sub-brand. I suppose that makes sense from a marketing perspective. Although I still think most of these automotive “sub-brands” are just dumb. But that seems to be the trend these days.

The upcoming smaller Defender is rumored to ride on JLR’s new EMA electric platform, which will also underpin several future compact SUVs from the company. That architecture is designed specifically for premium EVs. Meaning this smaller model could end up being far more modern and efficient than many people expect.

Unlike many recent electric SUVs that focus mostly on futuristic styling, the compact Defender will retain the rugged character and upright proportions that made the larger model so popular around the world. If Land Rover can successfully combine genuine off-road capability with a more accessible size and price, it could become one of the brand’s most important vehicles in years. Buyers who find the current Defender too large or too expensive may finally have an attractive alternative that still delivers the same adventurous personality and distinctive design.

Meanwhile, the current Land Rover Defender is due for a mid-cycle refresh very soon. Yet even after nearly seven years on the market, it still looks remarkably fresh, both inside and out. Its design remains distinctive and modern in a segment where many SUVs quickly become generic.

Today’s Defender starts at around $63,000 in the US, but prices climb shockingly fast and can easily exceed $150,000 in higher trims. A smaller and more affordable model would therefore make a lot of sense. Something starting closer to $45,000 — or at least under $50,000 — could attract an entirely new audience to the brand.

And if that happens, it would place the smaller Defender directly against the upcoming Rivian R2.

That could be an interesting battle to watch, wouldn’t it…