2029 Toyota Camry Preview.

The current Toyota Camry was introduced in late 2023. However, it was really more of a comprehensive refresh of the generation that had been around since 2017. It received a completely redesigned interior, updated technology, and improved refinement, but most of the body panels remained unchanged. Aside from the new front and rear styling, the overall shape was largely carried over. Then again, those are the areas most buyers notice first. Which helped make the Camry feel new while saving Toyota the cost of developing an all-new generation.

And it worked. The Camry remains one of America’s most popular sedans, with sales topping 316,000 units last year alone. In a market increasingly dominated by SUVs and crossovers, I’d say those are extremely impressive numbers. Few traditional midsize sedans can still generate that kind of demand.

We have already seen what the next Honda Accord could look like through the recently revealed “Hybrid Sedan” prototype that Honda showed alongside the next-generation Acura RDX. Like the Camry has been since 2023, the next Accord is expected to be offered primarily as a hybrid. That would put Honda roughly five or six years behind Toyota in making hybrid power the standard choice for its mainstream midsize sedan.

A new Accord naturally brings to mind the next Camry. The two models have been rivals in the U.S. market for decades, and it’s possible that both could arrive around the same time.

The next-generation Camry could quickly adopt a version of a new 1.5-liter hybrid system, especially if efficiency regulations continue to tighten around the world. There are also persistent rumors of an upcoming plug-in hybrid Corolla, which could pave the way for a PHEV Camry. Such a model would give Toyota a stronger answer to competitors offering longer electric-only driving ranges and greater overall flexibility.

Toyota could even go one step further by offering a fully electric version of the Camry. The company has already moved in that direction with the all-new Lexus ES, which is now available with either hybrid or fully electric powertrains. Toyota will likely monitor how buyers respond to the dual-powertrain strategy before deciding whether it makes sense for the next Camry. If successful, the approach could spread to several future Toyota models.

Offering both hybrid and EV versions would certainly move the Camry into a new era. It would also help the sedan remain competitive as consumer preferences continue to evolve. The illustrations above imagine a future Camry with a much more modern and upscale appearance than today’s model. Its design could take inspiration from Toyota’s new bZ7 sedan for the Chinese market.

No matter what, the Accord/Camry battle is far from over.