New $30K EV Platform Could Spawn a 4-Door Ford Mustang Sedan.

Ford has been hard at work on its new mid-sized EV pickup truck. You know, the one based on that brand new “low cost” Universal EV platform. It is still supposed to start at under $30,000. At the same time, Ford has mentioned the possibility of a sub-$40,000 sedan. Which wouldn’t be such a big deal since most mid-size sedans still available start at well under $40,000 anyway. However, under $40,000 would be a really good price for a new EV sedan.
At the same time, we keep hearing about a possible 4-door Mustang.
I personally think Ford’s new sedan will be that 4-door Mustang. And that it will be based on the new Low Cost platform. It will be its own thing, not a Mach-e and not a classic Mustang Coupe.
A while ago, Ford also mentioned they would be focusing on the Bronco and Mustang brands. A new sedan using the Mustang name would be a no-brainer for the brand. A sub-$40,000 new EV Mustang sedan would also work in many markets, not just the US. Something that really looks like a Mustang. Something that was planned as a Mustang from the beginning. Unlike the Mach-e that was quickly redesigned with Mustang cues to fit the Mustang brand.
Ford‘s CEO Jim Farley mentioned: “Our first body style will be a pickup, but it’s really not a pickup. I would say it’s a new silhouette. What I mean by that is that it has more room than a RAV4, the best-selling passenger car in the US. That doesn’t include its frunk and pickup truck bed”.
That’s all pretty vague and could be anything. It could even be a regular looking pickup with a few more modern design elements. But I really don’t think Ford has the guts to deviate far from the classic pickup shape, unlike what Mr. Farley is saying.
The timing for a new sedan is also a bit strange since we were supposed to see second generation Mach-e this June. That has of course changed and everything seems to be focused on the new platform.
A new platform. A focus on the Mustang name/brand. A new 4 door sedan. It would all make sense wouldn’t it…
The illustration above shows what a new 4 door Mustang based on the new Low Cost platform could look like. Something not that much more expensive than a Camry or an Accord.