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Chrysler compact SUV.

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While Chrysler is still around, why not imagine what a desperately needed compact Chrysler SUV could look like? Something smaller than the Citadel I posted a while ago.

Stellantis is in the process of launching a few new models based on their new “Smart Car Platform” based on the “STLA Small” platform. The new Citroen e-C3, Opel Frontera, and Fiat Grand Panda are already using it. The upcoming all-new Jeep Renegade EV is also expected to use that same platform.

So why not a small Chrysler crossover? Stellantis claims the new Renegade EV could start at around $25,000 in the US. A more upscale Chrysler version would still be very competitive at around $35,000, which would go against the Volvo EX30 and the upcoming Kia EV3. And a few more very soon.

This is an expanding market and Stellantis already has the hardware to help Chrysler be competitive if they want to.

The Chrysler Halcyon concept we saw a few months ago doesn’t look like it will ever be a production car. Unlike the Dodge Charger Concept or the Jeep Wagoneer S and Recon.

Chrysler has been through so many owners in the past few decades, and most of them had no idea what to do. Maybe Chinese ownership is next?

Conversation 3 comments

  1. This is just my opinion, but the role I think Chrysler should take would be to first bring in a couple additional ICE-based products: a compact and subcompact SUV as well as an update on the Pacifica minivan. This shouldn’t be hard to do since they already have these within the Stellantis portfolio. Then let Chrysler take the lead on BEVs. Stellantis wont do this because they somehow think Alfa will carry that water. It wont. It doesn’t have the dealership network to handle it. And that’s why Tavares is doomed to fail. Look at Alfa sales. Most Americans dont know what it is, and most think Alfa is just another unreliable Fiat. They’re correct.

  2. Why put any particular effort into Chrysler styling? They have no product. Take something from Europe and change the logo. Very few remember the 300 Letter cars. That was 60-70 years ago. While each one was different they all had a family resemblance. Chrysler stands for nothing. I certainly wouldn’t spend big money to make a Chrysler version of something that entailed anything more than the front grill and back bumper cap.

  3. Better effort than I’ve seen from your other Chrysler renderings. To be honest, a lot of them looked like generic AI cars. This has more brand styling to it.

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